macOS · App Store Optimization

Know exactly why your app isn't ranking.

Polaris is a native Mac app that shows your real keyword positions, tracks competitors' moves, and tells you which metadata changes actually move the needle — no web dashboard required.

macOS 15+ Apple Silicon & Intel Notarized by Apple From $5/mo
Polaris
Projects
M
Midnight DriveID 6471234567
+New Project
Canvas
Keywords
Competitors
Impact
App Store

Midnight Drive

US storefront · SOV 61
KeywordPopDiffRank
running app7461▲4
sleep tracker6855▲9
night sounds5244▼2
focus timer4739▲12
ambient music8172▲3
meditation app7683—
Enterprise ASO suites start at $50+/mo Polaris is built by an indie dev, for indie devs — from $5/mo
// INSIDE THE APP

Not a dashboard. A workbench.

Real rank data, real trends, real scores — the whole ASO workflow on one canvas.

Polaris keyword canvas — rank tracking with trend deltas and Opportunity Score inspector

Know what to fix first

Every keyword gets an Opportunity Score out of 100 — demand vs. competitive landscape — so you spend effort where it pays off, not where it feels nice.

See movement, not snapshots

Per-keyword rank deltas and trend sparklines tell you whether your last update helped or quietly hurt — measured, not guessed.

Steal what's working

The full Top Apps SERP per keyword shows who outranks you and which metadata fields they're exploiting — placement-aware, so you see the exact lever.

Built for AI workflows

Ships with an MCP server — point Claude Code or any MCP client at it and optimize metadata, analyze competitors, and manage keywords in natural language.

// FEATURES

Everything ASO, without the dashboard tax.

Built for developers who ship apps — not for marketing teams who live in spreadsheets.

Real keyword positions, daily

Track where your app actually ranks for each keyword, per storefront. Position history shows whether that subtitle change worked — or quietly hurt you.

Keyword discovery

Find terms your users actually type — scored by popularity and difficulty, so you pick fights you can win.

popularity × difficulty scoring

Competitor watch

Monitor rival apps' rankings on shared keywords and get the full SERP picture — who wins, who's slipping.

side-by-side SERP view

Impact view

Connect metadata edits to ranking outcomes. Every change is a hypothesis — Polaris shows the result.

before / after tracking

Storefront-aware

Separate data per country storefront — because "guitar tuner" means a different SERP in the US than in Japan.

multi-region tracking

Native, fast, private

A real Mac app — not an Electron wrapper around a subscription web app. Your data lives on your machine, sync happens through a private API, and everything works offline between check-ins. Notarized by Apple.

// HOW IT WORKS

From download to insight in two minutes.

Download & activate

Grab the DMG, drag to Applications, enter your license key. No account creation, no email walls.

Add your app

Polaris pulls your app's live metadata from the App Store and starts tracking your keyword set.

Ship better metadata

See what works, steal what competitors rank for, and iterate with position history as proof.

// PRICING

Pay once a year. Or once ever.

Secure checkout via Polar. License key shown instantly at checkout and in your customer portal — activate on your Mac and go.

Pro Monthly
$5
per month · cancel anytime
  • 2 devices per license
  • Keyword rank tracking & discovery
  • Competitor watch
  • All future updates
Subscribe monthly
MOST POPULAR
Pro Yearly
$49
per year · save 18%
  • 2 devices per license
  • Keyword rank tracking & discovery
  • Competitor watch
  • All future updates
Subscribe yearly
Lifetime
$99
one-time · forever
  • 3 devices per license
  • Keyword rank tracking & discovery
  • Competitor watch
  • Lifetime updates
Buy lifetime

Your next update should rank.

Download Polaris, activate your license, and find out what the App Store algorithm thinks of your metadata.

Download Polaris 1.0
macOS 15+ · Universal binary · Developer ID signed & notarized · 2.2 MB
// FAQ

Questions, answered.

How does licensing work?

Buy a license and get your key instantly on the checkout confirmation page (also in the Polar customer portal). Enter it in the app — it activates up to 2 devices (3 on Lifetime). You can deactivate a device anytime from Settings to free its slot.

What's the refund policy?

If Polaris isn't for you, email support within 14 days for a full refund — no questions, no forms. Refunded licenses deactivate automatically.

Does it work offline?

Yes. The app caches your data locally and only syncs periodically. Your tracked keywords, history, and analysis stay on your Mac.

What happens when my subscription ends?

The app falls back to the activation screen — your local data is preserved. Renew and you're back instantly with everything intact.

Is there a free trial?

Not at launch — but the monthly plan is $5, and every plan is refundable within 14 days. That's a cheaper, more honest trial than a crippled free tier.